A 2+B’s Strategic Planning Toolkit enabled us to start from the very top, discuss our personal aspirations for the business and agree objectives that would enable us to realise those aspirations. Working down from there, it provided a commonsense framework to discuss and agree strategies that, if implemented, should enable us to meet our objectives.

For directors, like us, that are often too close to the daily operation of our business, it offered us a chance to step back and assess where we were and where we wanted to get to, the kind of gap analysis essential in order to move the business forward in the direction we wanted to take it.

A 2+B acted as facilitators to draw out differences in opinion and collate actions. An invaluable process.

Jonathan Shapiro

Director

Intelliscan Limited